Youth sports are key to childhood development. Physically active children are 1/10 as likely to be obese, score 40% higher on academic tests, are 15% more likely to attend college, and have higher annual earnings later in life.
However, with league fees, camps, equipment, training, and travel, the average family has to spend $2,292 per year on youth sports. All in all not every family is able to afford such huge investments in children sports.
Village is a mobile application which contextualizes storytelling, contribution processing, and e-commerce technologies to empower youth athletes and parents to afford the rising costs of sports and build communities around kids to help them afford to play sports. Together with our client we were working on the solution that helps kids & parents understand the costs of their sports, rally loved ones around a child’s athletic career, and guide youth athletes to ask for & purchase gifts related to their personal sports needs in lieu of gifts they may otherwise receive.
Different roles such as Athlet, Fan and Coach were created in the system and appropriate flows for them were worked out.
As a result we get a platform that will connect children who need help with people who are ready to provide this help in order to motivate children play sports.